On behalf of the ownership of Boston North Fitness Center, we are excited to announce that we will be re-branding Boston North and joining the Choice Fitness and CF Elite Sports Clubs families. 

Our new brand and name of CF Elite Sports Clubs will have clubs in Danvers, Peabody, Salisbury, and Methuen. In the months ahead you will see the rebranding of the club to the CF Elite name. Please count on seeing the same familiar faces throughout the club, but we may be wearing new CF Elite shirts soon! 

This will be an exciting step for our members, who will now have the option to access Choice Fitness and CF Elite clubs in Danvers, Peabody, Salisbury, Chelmsford, Lowell, North Andover, Haverhill, and Methuen. The group will have a total of ten clubs.

“We are excited to offer our members a top-notch local fitness club while being able to access affiliated facilities with different amenities, such as pools and indoor tracks”, said Boston North Co-Owner Frank Storniolo.

We want to make this transition as easy as possible, so you won’t need to do anything. Your membership will continue with the same terms and conditions. After October 1, 2022, you will notice the Choice Fitness name on your bill. 

At Boston North, we have always prioritized our members and will continue to do so. We will continue to make Boston North a top-rate facility where you can achieve your fitness goals. We know you will celebrate this positive news, and we look forward to seeing you in the gym!

Watch for future emails with information on club access and updates.